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  1. Home
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  4. /Outlet Mall

Outlet Mall

Last updated: April 2026

By Angel Campa, Founder

Outlet mall tenants pay CAM plus separate marketing fund contributions. The overlap between these two billing streams is where overcharges hide.

What Is a Outlet Mall?

An outlet mall is a retail center where manufacturers and brands sell directly to consumers at discounted prices. These open-air or partially enclosed properties typically feature 200,000 to 800,000 square feet of GLA with a uniform storefront design. CAM charges cover shared walkways, directory signage, marketing programs, and parking facilities.

Typical Lease

Triple Net (NNN) with percentage rent

Avg CAM/SF

$7.00 to $14.00

Mgmt Fee %

5% to 7%

How CAM Works in a Outlet Mall

Outlet mall CAM includes standard operating expenses plus mandatory marketing and advertising fund contributions. These marketing costs are often substantial, as outlet malls rely on regional advertising and tourism-driven foot traffic. Tenants typically pay both base CAM and a separate marketing contribution.

Common Tenants

Brand outlet storesFactory storesLuggage and accessoriesSportswear outletsFootwear brands

Expense Categories Unique to This Property Type

  • •Tourist signage and wayfinding systems
  • •Marketing fund and regional advertising
  • •Shuttle and transportation services
  • •Directory kiosks and digital signage
  • •Common walkway and breezeway maintenance

Common Overcharges to Watch

⚠Marketing fund charges duplicated in CAM

Outlet mall tenants often pay a separate marketing fund contribution. Landlords may also include marketing-related costs in the base CAM reconciliation, resulting in tenants paying twice for the same promotional activities.

⚠Tourist infrastructure costs in operating CAM

Shuttle services, tourism kiosks, and wayfinding installations are infrastructure investments that benefit the property long-term. Passing the full cost through as annual operating expenses overstates CAM.

⚠Gross-up calculations that overcount occupancy

In outlet malls with fluctuating seasonal tenants, the gross-up calculation can be manipulated if the landlord uses a different vacancy assumption for grossing up than actual occupancy levels support.

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Key Data

  • $10.50/SF

    Average outlet mall total occupancy costs (CAM plus marketing) are estimated at $10.50 per square foot [industry estimate]

    Source: ICSC Outlet Center Report (2024)

Explore Other Property Types

Strip CenterRegional MallPower CenterLifestyle CenterOffice TowerSuburban Office ParkMedical Office BuildingIndustrial WarehouseFlex SpaceMixed-Use DevelopmentStandalone Pad Site / OutparcelGrocery-Anchored Center
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Audit Your Outlet Mall CAM and Marketing Charges

Upload two PDFs. 14 detection rules. Under 15 minutes. Free.

Find My OverchargesSee a sample report first

Explore Related Resources

Lease ClauseAudit Rights ClauseLease ClauseCAM Exclusion ClauseProperty TypeRegional MallProperty TypeLifestyle CenterGlossaryGross LeaseGlossaryCAM Charges

Next Best Step

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What is a CAM audit?

Review the audit process before you upload your lease and reconciliation.

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Related Resources

Detection RuleGross Lease ChargesDetection RuleExcluded Service ChargesDetection RuleManagement Fee OverchargeResourcesCAM Audit by Lease TypeResourcesLease Clauses GuideToolsFree CAM Audit Tools

Frequently asked questions

This page provides general educational information. It is not legal advice and may not reflect the most current law in your state. Consult a licensed attorney for advice specific to your situation.